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You may be familiar with the noun advert, which is used, especially in British sources, as a shortened form of advertisement. That's one way to use advert, but it has also been used as a verb in English since the 15th century. There's a hint about the origin of the verb in the idea of "turning" the mind or attention to something; the word derives via Anglo-French from the Latin verb advertere, which in turn comes from Latin vertere, meaning "to turn." Vertere is the ancestor of a number of words in English, including controversy, divert, invert, revert, and even versatile. In addition, we'd like to turn your attention to one particular vertere descendant: avert, meaning "to avoid." Be careful to avoid mixing this one up with advert.
Synonyms
Examples of advert in a Sentence
Christina Cheddar Berk, CNBC, 8 Sep. 2024
While the Village’s official range for the position is anywhere from $105,000 to $157,000, the Village is adverting a new hire’s annual salary at $137,000 for finance director and $3,000 for treasurer.
—Hank Beckman, Chicago Tribune, 14 June 2023
Kate O'Flaherty, WIRED, 8 Oct. 2024
The advert featured footage of an American flag fluttering on the roof of a building, which matches footage on Pond5, an online marketplace for royalty-free media, uploaded by the Canadian company.
—Nina Turner, Newsweek, 31 Oct. 2024
See all Example Sentences for advert 
Dictionary Entries Near advert
Cite this Entry
“Advert.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/advert. Accessed 22 Nov. 2024.
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