brain wave

noun

plural brain waves

: rhythmic fluctuations of voltage between parts of the brain resulting in the flow of an electric current

: a current produced by brain waves

: a flash of inspiration : brainstorm sense 1a

We invited the Hill Holliday ad agency in Boston to collaborate on our cover shoot, and its creative director, Lance Jensen, had a brain wave: wouldn't it be eye-catching for our pages to reflect not just the editorial look of the '60s but also the advertising idiom of the time?—

Tina Brown

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Low to medium doses show a reduction in the alpha frequency of brain waves (which correspond to relaxed and wakeful states), along with rising entropy, a signature finding of sober brains sinking deeper into a trip. —

Oshan Jarow, Vox, 4 Nov. 2024 Heart attack can lead to changes in sleep-promoting brain waves and immune cells that aid recovery, a new study suggests. —

Lisa Rapaport, EverydayHealth.com, 1 Nov. 2024 Brainstem auditory evoked potential studies: This test measures brain wave activity in response to clicks. —

Yuliya Klochan, Health, 19 June 2024 The researchers’ previous work suggested that high-frequency brain waves encode sensory information and that lower frequencies represent control signals. —

Simon Makin, Scientific American, 16 Apr. 2024 See all Example Sentences for brain wave