co-brand

verb

ˈkō-ˌbrand How to pronounce co-brand (audio)
co-branded; co-branding; co-brands

transitive verb

: to market or issue (something, such as a credit card) in conjunction with another company so that the product bears the name of both

Examples of co-brand in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Between the lines: The Cavaliers are currently constructing a training facility co-branded with Cleveland Clinic on the Cuyahoga riverfront. — Sam Allard, Axios, 18 Feb. 2025 The Zadig & Voltaire founder is co-branding an existing boutique to combine his cornerstone contemporary brand and his luxury cashmere label Pellat-Finet. — Rhonda Richford, WWD, 25 Nov. 2024

Word History

First Known Use

1982, in the meaning defined above

Time Traveler
The first known use of co-brand was in 1982

Rhymes for co-brand

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Cite this Entry

“Co-brand.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/co-brand. Accessed 24 Mar. 2025.

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