mass-market

adjective

mass-mar·​ket ˈmas-ˈmär-kət How to pronounce mass-market (audio)
1
: sold through such retail outlets as supermarkets and drugstores as well as through bookstores
a mass-market paperback
also : of, relating to, or publishing mass-market materials
2
: appealing or sold to a general audience

Examples of mass-market in a Sentence

the kind of mass-market candy bars that connoisseurs of chocolate love to disdain
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The company’s mass-market brand Mona launched its first car in August with some driver-assistance capabilities. Evelyn Cheng, CNBC, 11 Feb. 2025 The promises have grown more frequent, with more immediate timelines, in recent months as Musk has shifted Tesla’s focus toward autonomous vehicles and away from mass-market EV sales. Chris Kirkham and Abhirup Roy, USA TODAY, 11 Feb. 2025 Read more Revenge of the Popcorn Actress This awards season, women who have been written off as mass-market movie stars are being reconsidered for their exceptional acting work—and finally receiving awards, nominations, and critical praise. Emily Tannenbaum, Glamour, 8 Feb. 2025 Unlike mass-market brands, luxury companies aim to sell most goods at full price to preserve exclusivity. Benjamin Voyer, Forbes, 21 Jan. 2025 See all Example Sentences for mass-market 

Word History

First Known Use

1952, in the meaning defined at sense 1

Time Traveler
The first known use of mass-market was in 1952

Dictionary Entries Near mass-market

Cite this Entry

“Mass-market.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mass-market. Accessed 21 Feb. 2025.

Last Updated: - Updated example sentences
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