merchandising

noun

mer·​chan·​dis·​ing ˈmər-chən-ˌdī-ziŋ How to pronounce merchandising (audio)
variants or less commonly merchandizing
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

She is the company's director of merchandising. The film made a lot of money thanks to strong merchandising. Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Revenue is generated through online merchandising, direct-to-consumer media, and premium membership schemes. Priya Oberoi, Forbes.com, 27 Mar. 2025 Stock/Inventory: A Checklist Some useful questions to create a merchandising plan. Matteo Atti, Forbes, 20 Mar. 2025 City outsource their merchandising operation to stichd, a licensee within the PUMA Group, and accordingly record merchandising income on a net basis. Chris Weatherspoon, The Athletic, 19 Mar. 2025 Ulta is still searching for a chief merchandising officer, with Monica Arnaudo planning to retire. Kathryn Hopkins, WWD, 13 Mar. 2025 See All Example Sentences for merchandising

Word History

First Known Use

1917, in the meaning defined above

Time Traveler
The first known use of merchandising was in 1917

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Cite this Entry

“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 1 Apr. 2025.

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