mindshare

noun

plural -s
: a controlling or predominant hold of one's attention that is gained especially by marketing ploys
gain mindshare with both media and consumers—Barbara Kohn

Word History

Etymology

mind entry 1 + market share

First Known Use

1983, in the meaning defined above

Time Traveler
The first known use of mindshare was in 1983

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Dictionary Entries Near mindshare

mindset

mindshare

mind stuff

See More Nearby Entries 

Cite this Entry

“Mindshare.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/mindshare. Accessed 26 Nov. 2024.

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