: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Examples of word-of-mouth in a Sentence
Adjective
not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Kayti Burt, Time, 26 Mar. 2025
Markle found the brand through word-of-mouth and without any gifting or partnership, the Naadam spokesperson said.
—Rosemary Feitelberg, WWD, 25 Mar. 2025
Stefanie Ricchio, Forbes, 18 Mar. 2025
The Color Purple should be the lasting career touchstone for both Goldberg and Winfrey, its genuine popularity sustained through perennial TV runs and word of mouth, despite critical and industry controversy.
—Armond White, National Review, 7 Mar. 2025
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Adjective
This article contains spoilers for Weak Hero Class 1 and the Weak Hero Class webtoon
When Weak Hero Class 1 was originally released in late 2022, the violent, coming-of-age series about a group of classmates banding together against their bullies became a word-of-mouth hit among K-drama fans.
—Kayti Burt, Time, 26 Mar. 2025
Markle found the brand through word-of-mouth and without any gifting or partnership, the Naadam spokesperson said.
—Rosemary Feitelberg, WWD, 25 Mar. 2025
Noun phrase
This resulted in me building my business and brand through referrals and word of mouth.
—Stefanie Ricchio, Forbes, 18 Mar. 2025
The Color Purple should be the lasting career touchstone for both Goldberg and Winfrey, its genuine popularity sustained through perennial TV runs and word of mouth, despite critical and industry controversy.
—Armond White, National Review, 7 Mar. 2025
See All Example Sentences for word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 2 Apr. 2025.
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